Working together with the Digital Aqcuisition team for the Easter Campaign, we developed a fun and interactive game inspired by 'Where is Waldo' and traditional illustrative game aesthetics. A fun interactive game called the Quest of the Easter Eggs!

A quest in the magical worlds of three collections

The mission of the game is to find the hidden treasures dotted around three beautiful worlds representing each collection - Mehr, Sakura and Sport.

The Quest of the Easter Eggs was successful with 483K interactions and 92K participants in the first weeks

We developed the worlds together with a gaming agency Livewall and had close collaboration from start to finish. We worked on the concept of Art Direction and UX along with the story, design, illustration and development from the agency.